I have an email drip campaign I’ve launched. It appears that the same people click on the email every time it goes out, exactly the same number of clicks. Just seems unlikely the same ones would click every time and the same number of times. Anything I should check or be concerned about?
Hi
Basically, you should always look at those numbers with a grain of salt.
If it’s the exact same people you’re seeing every time, I do wonder if they’re using something like Apple Mail that triggers the email tracker. When you say “exactly same number of clicks” - what kind of numbers are we looking at?
Late to the party but thought I’d add that if a contact shows all links in an email clicked immediately then it’s probably an anti-virus/anti-phishing scan of the email provider of the recipient.
There is nothing to be concerned about in that case, but unfortunately the click activity for contacts like this is not accurate ie. you can only assume they clicked the email if a particular link has been clicked multiple times.
Reply
Enter your username or e-mail address. We'll send you an e-mail with instructions to reset your password.