Contact types: customization and best practices [video]

Hello Copper Community! Here is an overview and introduction to customizing contact types in Copper!

What are Contact Types and why are they important to customize?

Contact Types are used to define how a Person or Company relates to your business. By default, Copper starts with the following contact types:

• Potential Customer,
• Current Customer, and
• Other

Contact types can be added or renamed to better fit your business’s relationships.

To customize your Contact Types, go to Settings > Customize > People > Contact Types.

The relationship between Contact Types and Opportunities

When an Opportunity is Won in Copper, you will be prompted to update their Contact Type. This removes the need to revisit your contact’s details separately to update their contact type, saving your team time and ensuring customers are always marked correctly in Copper.

Additional Contact Types to consider

What are some additional contact types that you may consider creating? Additional contact types in Copper will be unique to your business and should represent the relationship to any other contacts you will be storing in Copper. Or, a further breakdown of your customer types.

Other contact types might include:

• Partners
• Resellers
• Distributors or Vendors
• Contractors or Freelancers
• Other business relationships.

You might also choose to break down your contact type into more granular categories. For example, instead of a single contact type for ‘Current Customer,’ you might create a contact type for ‘Current Customer (Retail)’ and ‘Current Customer (Wholesale).’

Customizing contact types will allow you to quickly filter and identify the people and companies that relate to your business.

Let us know in the comments if this guide is helpful!