As 2022 ramps up, many small businesses are still challenged with the ripple effects of the global pandemic, including supply chain disruptions 👎
Nearly 50% of small businesses reported supply chain delays, found a recent Census Bureau Small Business Pulse Survey.
Many of our SMB customers are facing product shortages and the tough decision between sticking with trusted suppliers struggling with delays, or finding new vendors without time to complete the ideal screening process. Neither avenue is great and both scenarios can significantly impact how a business meets its customers’ expectations 😬
That’s why we’ve pulled together our top 5 ways to use CRM to manage supply chain setbacks and vendor relationships during this challenging time👇
Here’s a sneak peek into 3 of our top 5 tips:
1. Be completely transparent with your customers:
Tell your customers what’s going on and whether to expect shipping or inventory delays based on your situation. You can use email templates and email sequences within Copper to proactively reach out to your customers and set expectations before it’s too late.
2. Communicate clearly and regularly with your suppliers:
Continue to build relationships with your suppliers. Maintain consistent communication to avoid surprises in the relationship on either end. Schedule tasks and reminders in Copper to help you follow up with your key contacts regularly.
3. Get the entire team collaborating and on the same page:
Make sure your entire team is aware of the plan when things become challenging. Use automated workflows in Copper to ensure information sharing flows smoothly and everyone is up to date.
Check out all five tips for using CRM to manage supply chain disruption on the 👉Copper blog here👈